ZF English

Over half of car brands witnessing growth again

Autor: Bogdan Alecu

16.03.2011, 23:42 9

In the first two months of this year, 27 car brands out of the45 ones present in Romania and that sell at least one passenger carper month registered a positive result compared with the similarperiod of last year, reveals a ZF survey, while 18 were still inthe red.

Out of the brands that registered growth, five posted athree-digit sales advance, values that have not been seen foralmost four years. The biggest increase in January-February wasreported by Alfa Romeo, a brand imported domestically byAutoItalia, which sold almost 20 cars in the first two months, upby 260% from a year ago. Second came MAN trucks with 61 units, up135%, while Suzuki filled the third position.

All these brands are not volume brands, though, so that aproduct with sales of 20-30 cars per month can much more easily seesales double or even triple compared with a brand that sellsseveral hundred cars monthly. In the first two months, new carsales rose by 20%.

At the opposite end of the ranking, the steepest sales decline,without taking into account the brands that sold no car, wasregistered by Lexus, which sold 3 units in the first two months,against 8 a year ago.

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